Green Brahma’s Data Driven Marketing Solutions are backed by experience, strategic thinking, and a track record of success to bring you measurable results in today’s dynamic, marketing landscape.
We help enterprises and organizations, large and small, in assessing and diagnosing the strengths and gaps in their market penetration and go-to-market approaches, identifying specific remedies that help point the way to accelerated success.
Segmentation + Application
If you think segmentation isn’t right for your organization, then perhaps you believe that all current and prospective customers are alike. It’s difficult to think of an example where that is true. Often the most strategic research any company can do, segmentation needs to reveal segments that have the following characteristics to be most effective:
“You’re braver than you believe, and stronger than you seem, and smarter than you think.”
Results Based Planning
We have the resources to understand the business and marketing landscape. We have a distributed bench of “best-in-breed” partnerships allowing us to bring the highest quality insights for the greatest value. With our proprietary frameworks and a KPI based approach, we can build plans that work.
- Insights/Competitive Analysis
- Persona Development
- Proprietary Frameworks
- Measurement Plans
Channel Planning + Activation
Engagement is the new media plan. You win, if you understand your data, customers and the dynamics of weaving a cogent message throughout the relevant channels.
- SEO (Search Engine Optimization)
- PPC (Search – Pay-Per-Click)
- Remarketing (Display/Search)
- Social (Organic)
- Social (Paid)
- Blog/Blogger Outreach/UGC
Content is one of the few forms of marketing that has a compounding return. We believe in C.O.P.E. (Create Once Publish Everywhere). When planned and managed thoughtfully, C.O.P.E. content enables you to satisfy your audience’s increasingly voracious appetite for quality content — without overstraining your team’s resources to the point of a breakdown (nervous, operational, or otherwise).
- Proprietary Messaging/Technology Platform
- Content Frameworks/Planning
- Search Engine Optimization
Processes, practices, technologies and tools to help your sales teams increase revenue faster by prioritizing leads, curating relationships, and providing more behavioral intelligence throughout the customer life-cycle.
- CRM Selection Consultation
- CRM Implementation
- Marketing Automation
- Lead Scoring
- Sales Tools
With over 20,000 brand touches a day (on average), consumers are awash with offers, messages, branding and choice. It’s stifling. Having a solid grasp on your data, applying a framework that ensures optimal engagement are two of the three most important aspects of engagement. The third, great creative.
- Graphic Design
- Photography & Video Production
- Print Production
- Content Generation
Brand Strategy + Development
We’ll help you find your unique position in the market.
- Market Research
- Brand Platform Development
- Identity Development